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Faction Media a B2B advertising agency in Denver Colorado hired to me to develop a web based augmented reality application for there client tw telecom (formerly Time Warner Telecom).
tw telecom wanted a high-end campaign to generate leads and target potential customers using a direct mailer were recipients would receive a printed card with instructions and an AR maker. Once the recipient when on-line to the campaign website they would view an interactive augmented reality application with a number of animated 3D models talking about tw telecom’s network platform and competitive advantage using sports statistics.
tw telecom wanted a high-end campaign to generate leads and target potential customers using a direct mailer were recipients would receive a printed card with instructions and an AR maker. Once the recipient when on-line to the campaign website they would view an interactive augmented reality application with a number of animated 3D models talking about tw telecom’s network platform and competitive advantage using sports statistics.
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